by Tarry Shebesta | Apr 23, 2020 | Auto Financing, Car Shopping, Digital Marketing, Digital Retailing
The History & Today’s Perspective Overview Automotive Digital Retailing or Digital Retailing (DR) is a hot topic right now in the auto industry. There are currently some 20+ companies claiming to offer some form of Digital Retailing. Many were showcasing...
by Tarry Shebesta | Dec 19, 2019 | Auto Financing, Car Shopping, Digital Marketing, Digital Retailing, Industry Communication
30 Years of Blazing the Automotive Digital Trail 2019 marks the 30th anniversary of Automobile Consumer Services, Inc. (ACS)! It all started in 1989 when I researched information on CompuServe (73766,2604 – my ID) to buy a car for myself. After the lessons...
by Tarry Shebesta | Jun 24, 2019 | Digital Retailing, Strategy
Tarry Shebesta of truPayments® to Speak at Automotive Intelligence Summit on Digital Retailing and the Role of FinTech: Credit First vs Credit Last Learn how FinTech fits in to Digital Retailing and the online path-to-purchase Raleigh, NC – June 26, 2019. Tarry...
by Tarry Shebesta | Feb 21, 2019 | Digital Marketing, Strategy
NADA is forecasting a drop in auto sales for 2019, attributed to higher interest rates and rising vehicle prices. Add to that: Brand loyalty is at an all-time low Sales promotions only drive 18% to purchase* Consumers are keeping their cars longer (avg. 11.5 years)*...
by Tarry Shebesta | Jan 10, 2019 | Industry Communication
Happy New Year to our dealers, business partners and industry friends So what’s the game-changer for the auto industry in 2019? PERSONALIZED SHOPPING The #1 thing on your customer’s mind when they are buying a car is affordability, right? The goal is to quickly show...
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